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IFTTT vs Zapier: Choose the Right Tool

IFTTT vs Zapier

Automation has become a fundamental tool for every business to manage tasks, streamline workflow, and increase workflow. Two of the most popular automation platforms, Zapier and IFTTT, help you to reduce your manual labour and save time by connecting you with various applications and services. But it isn’t easy to select the right one between these platforms. No worries, let’s discuss the features and strengths of IFTTT vs Zapier. It will help you to make the right choice based on your needs.

IFTTT vs Zapier: Introduction

What is Zapier?

Zapier is no code automation tool, and it helps users streamline their repeated workflow, reduce manual work, and increase productivity. It is easy for every individual and business to automate processes with its user-friendly interface. It acts as a bridge between 6000+ applications and connects you with your favourite applications.

You can create “Zaps” that connect you with different apps that you use. A Zap consists of triggers and actions that will help you to automate your workflow. You don’t need to rely on experts to create automation; Zapier is easy to use, and you can automate your workflow without any help from experts.

What is IFTTT (If This Then That)?

 IFTTT (If This Then That) is also a powerful automation tool that allows you to create automated actions between various apps and services. It makes a simple conditional statement with “Applets” that defines triggers and actions. You can create your applets or use pre-built from the IFTTT platform. It is also easy for IFTTT to connect different services that might not integrate.

ifttt vs zapier features

Zapier vs IFTTT: Features

Zapier Features:

It is a simple automation tool. Zapier provides a user-friendly interface for everyone to implement automation without any skills. You can integrate with more than 6000+ applications. Anyone can create “Zaps” that consist of triggers and actions. Zapier has a vast number of functionalities. Here are some of the key features of Zapier:

  • App Integration:
    Create your workflow by connecting your integration with different applications. Fulfill your specific needs with App Integration. Zapier is flexible in automating your workflows. It reduces the risk of human errors and improves efficiencies.
  • Trigger and Action Events:    
    If you want to add or update something in your workflow, you will need “Trigger” to start the automation, saving you time and effort. First, select a trigger app, then specify the event that will trigger the zap. Now, configure the additional settings related to the event. Zapier collects the relevant data and passes data to actions when the trigger event occurs. Zapier executes the configured action in specified action apps.  
  • Multi-Step Zap:
    Multi-step Zap will help you add multiple triggers, searches, filters, and actions to one Zap. It will help you to reduce manual work and save time.

You will find various Zapier functions like customizable Zaps, the library of pre-built templates, schedule your Zaps, and even allow conditional logic to your Zaps. There are multiple functions of Zapier from where these came from, allowing you to create efficient and reliable automation. 

Zapier Pros & Cons


  • Connects with over 6000 apps to mix and match in workflows
  • Supports multi-step zaps with conditional logic
  • Offers native error handling to prevent broken automation
  • Provides filters, formatting, delays, and other advanced options
  • Works with Webhooks for real-time automation
  • Includes data transformations and syncing between steps
  • Integration is easy, and no coding is required


  • Can get complex fast as you build elaborate workflows
  • Most pre-built templates still need customization
  • Learning all capabilities takes time for new users
  • Multiple zaps can lead to higher task usage costs

IFTTT Features

IFTTT is also easy for everyone to implement automation without any skills. You can integrate with multiple applications and services. Anyone can create “Applets” that consist of triggers and actions. IFTTT also has a vast number of functionalities. Here are some of the key features of Applets:

  • Custom Applets:
    You can create custom applets based on your specific needs. IFTTT also customizes applets into collections. It makes it easier for users to discover different applets that match their interests and needs.
  • Multi-step Applets:
    You can create multi-step applets that involve multiple triggers and actions. It allows for a more complex automation workflow.
  • Conditional Logics:
    IFTTT is based on the “if this, then that” statement. It also makes the platform easy to understand, limiting the complexity of automation.

You will find various IFTTT functions like mobile apps, cross-platform integration, and even integration updates, allowing you to create reliable and efficient workflow. 

IFTTT Pros & Cons


  • Simple interface ideal for beginners
  • Easy setup of basic “if this, then that” automation 
  • Library of pre-built applets to use instantly
  • Intuitive mobile apps to manage applets
  • free plan available


  • Limited to basic two-step, linear applets
  • No advanced customization or filters
  • No error handling for failed applets
  • Limited app integration options 
  • No data transformations between steps
  • No real-time workflows or Webhooks
ifttt and zapier integration

IFTTT vs. Zapier: Integration Process

Zapier Integration:

  • Zapier is a no-code automation tool that helps you create an integrated workflow.
  • You can use multi-step Zap to create multiple integrations at a time. This process lets you interact with different applications and perform actions based on various triggers.
  • Zapier allows data mapping, real-time sync, and error handling to ensure integration.
  • It also provides advanced features like formatters, paths, filters, and Webhooks to build customized workflow.

IFTTT Integration:

  • IFTTT integration starts by selecting a trigger event from one service.
  • Set up a conditional statement using the “if this” part of the applet. 
  • After the trigger event’s condition is met, the “then that” part comes into play. You select an action you want to perform in response to the trigger event.
  • When the trigger action occurs and its conditions are met, IFTTT automatically performs the specified action.
Ifttt vs Zapier Pricing Plans

IFTTT vs Zapier: Pricing Plans

Zapier Pricing Plan

IFTTT Pricing Plan:

PKR 0 foreverPKR 770 / monthPKR 1600 / month
2 Applets20 AppletsUnlimited Applets
Standard Applets speedThe Fastest Applets speedEverything in pro
DIY or use published AppletsMulti-Action AppletsAI services
Unlimited applet runsTwitter AppletsConnect multiple accounts
Free mobile app accessIncreased rate limitsUse queries and filter code
Simple no-code integrationExclusive triggers and actionsDeveloper tools
Customer supportPrioritized customer support


Both Zapier and IFTTT are powerful automation tools. Each platform has its unique strengths that meet the requirements. Ultimately, the choice between Zapier and IFTTT lies in your specific needs. Automating your work process is a step towards success, increasing your sales and efficiency, saving valuable time, and improving productivity.


IFTTT applets are based on simple “if this, then that” conditional logic. For more complex multi-step workflows with conditional branching, Zapier is more capable.

Zapier has built-in error handling that pauses automation if an error occurs until it is resolved. IFTTT does not have automated error handling, so automation would continue trying to run.

Zapier can build custom integrations with niche apps that aren’t pre-built. IFTTT generally relies only on pre-built integrations.

Zapier supports real-time data syncing and transformations as part of workflows. IFTTT has more limited data handling capabilities between steps.